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What is Shanks DMG?
And who's the person behind it?
The company and the individual don't fit conventional labels.
"DMG" stands for Design Management Group,
but it's not a typical marketing agency or design studio.
The best way to describe it might be an idea factory,
powered by creative principles and delivering innovative solutions
in a broad spectrum of media for a wide variety of clients.
If that sounds a little abstract, it is.
And it isn't.
We're not trying to be mysterious.
As we said, it's just a little hard to pigeonhole who we are and what we do.
We think you'll get a clearer picture of us as you explore our site,
see what we're involved in, and learn something about our philosophy.
One thing we can tell you is that BizAZ, a magazine in our home state,
called Shanks DMG "the number one company you need to know in Arizona."
And we've received other accolades, including marketing/design industry awards.
Our work has also been featured in international publications.
Like his company, Michael Shanks is a little difficult to pin down.
He's kind of a hybrid — entrepreneur, designer, producer.
Part artist, part mentor.
Someone who brings unique vision and passion to his business.
An innovator.
And as the following story shows, something of a risk-taker.
Michael arrived for a meeting at the headquarters of a major
international corporation — with a miniature camera strapped to his head.
Why?
To document the birth of a new product, brand and marketing campaign.
To record his bold promise of delivering it all within two weeks.
To show it could be done.
And how it was achieved.
To share a real-world success story.
"Dream big and risk it all," Michael says.
"Courage is not just the extraordinary acts of adventurers and visionaries.
In a world where jobs and lives can change in an instant,
having courage is meaningful and real."